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Advanced Content Systems
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Advanced Content Systems

Run content like a system: editorial governance, topic authority, conversion copywriting, and testing — for teams and serious publishers.

3 modules · 15 lessons · 15 lessons
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₦2,20080% OFF

₦11,000 save ₦8,800

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What you'll learn

  • Editorial governance
  • Topic clusters
  • Conversion copy
  • A/B testing

Curriculum

6 modules · 15 lessons
Module 1Editorial systems3 lessons
Voice, tone & style guidesPreview
Workflows
Governance & ownership
Module 2Topic authority3 lessons
Pillars & topic clustersPreview
Technical content SEO
E-E-A-T & authority
Module 3Conversion3 lessons
Conversion copywriting
Writing strong CTAs
Landing page copy
Module 4Testing & growth2 lessons
A/B testing content
Analytics-driven iteration
Module 5Scaling production2 lessons
Content briefs
Maintaining a content library
Module 6Wrapping up2 lessons
Common mistakes
Where to go next

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